We’re On a Mission to Change the Game of Athletic Endorsements
about us
We are Former Sports Players and Lifelong Fans
And our overarching mission reflects how much we care about sports and the people involved in them. We strive to bring a human element to brand partnerships in order to create something more meaningful.
Our company was founded in 2019 by Sports Marketing professional Chase Garrett. We are proud to be a Denver-based company connecting brands of all sizes with professional athletes looking for marketing and endorsement opportunities.
Connection
Empowerment
Innovation
Inclusivity
Our Milestones
Oct 2018
Icon Source founded for pro athletes, agents, and brands
Sept 2019
Launched web app for pro athletes
July 2020
NIL platform development
July 2021
NIL launched & first deal made between Cavinder Twins and Boost Mobile in Times Square
March 2022
Icon Suite launched for universities for full NIL compliance
Catch Us in the News
June 26, 2021
NCAA drafts interim NIL policy for college athletes: Sources
Multiple high-ranking administrators expect the Board to approve the temporary policy, which would then take effect the following day — July 1. This will allow athletes in all states — regardless of whether or not there's a state NIL law passed — to profit off of their NIL. Expect to see endorsements, sponsorships and plans for camps right away.
ICON SOURCE, INFLCR TEAM UP TO CONNECT ATHLETES TO BRANDS COMPLIANTLY FOR NIL OPPORTUNITIES
The integration with the INFLCR mobile app will create an efficient, turnkey process in which NCAA student-athletes can compliantly learn about and actively participate in Icon Source’s vast network of brand opportunities. All deal activity will be automatically reported to INFLCR Verified’s Compliance Ledger. Signup is free, profile creation takes only minutes, and the Icon Source commission is the lowest of any platform available.
Planetarie is a woman-owned wellness company based in the Denver, CO area, focusing on CBDa. The brand teamed up with Icon Source, a two-sided sports sponsorship marketplace, as a part of its 50 For 50 campaign to secure partnerships for women athletes. Planetarie and HSM matched on the platform before striking a long-term deal for Wieser.
