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Mr. CFB: How Is NIL Going To Work? Depends On Who You Ask

“We think this (NIL) will be a fluid business for the first five years. There will be a lot of players at first but over time it will shake out. This is going to be the biggest change in college athletics in years.” -Drew Butler, Excecutive Vice President of Icon Source.

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NCAA's NIL era arrives, some athletes are ready to cash in

A new era in college sports dawns Thursday.

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Female college athletes may be the biggest winners as NIL laws take effect July 1

A new era of college sports gets under way this week, and female athletes could be the biggest winners.

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NCAA drafts interim NIL policy for college athletes: Sources

Multiple high-ranking administrators expect the Board to approve the temporary policy, which would then take effect the following day — July 1. This will allow athletes in all states — regardless of whether or not there's a state NIL law passed — to profit off of their NIL. Expect to see endorsements, sponsorships and plans for camps right away.

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ICON SOURCE, INFLCR TEAM UP TO CONNECT ATHLETES TO BRANDS COMPLIANTLY FOR NIL OPPORTUNITIES

The integration with the INFLCR mobile app will create an efficient, turnkey process in which NCAA student-athletes can compliantly learn about and actively participate in Icon Source’s vast network of brand opportunities. All deal activity will be automatically reported to INFLCR Verified’s Compliance Ledger. Signup is free, profile creation takes only minutes, and the Icon Source commission is the lowest of any platform available.

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Planetarie & HSM Secure Long-Term Athlete Partnership

Planetarie is a woman-owned wellness company based in the Denver, CO area, focusing on CBDa. The brand teamed up with Icon Source, a two-sided sports sponsorship marketplace, as a part of its 50 For 50 campaign to secure partnerships for women athletes. Planetarie and HSM matched on the platform before striking a long-term deal for Wieser.

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ICON SOURCE IS SWINGING FOR THE FENCES WITH NIL RIGHTS COMING FOR COLLEGE ATHLETES

One company in this pack of service providers that does not need an introduction is Icon Source, which has created a marketplace that connects brands with athletes, has been offering its services to thousands of professional athletes participating in over 40 sports for 2 years and is well-positioned to make a major splash once states like Florida, Texas, Alabama, Georgia, Mississippi, and New Mexico begin mandating that college athletes have NIL rights as of July 1

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Men's apparel brand Onward Reserve eyes name, image and likeness deals with UGA athletes

Icon Source, whose collegiate division is headed by former Georgia punter Drew Butler, is the third-party platform that is matching athletes with Callaway. Butler reached out to him to gauge his interest.

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Onward Reserve sending NIL opportunities to Brock Vandagriff, Matthew Boling on July 1

Former Georgia punter Drew Butler, who heads Icon Source’s college division, will provide the platform that allows Callaway to send opportunities to the student-athletes.

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